On the Undeclared podcast, Steve App talks about social listening and how it affects students outcomes and well-being.
Social listening is a proactive marketing strategy that offers your institution the leverage you need to analyze online conversations and engage your audience. Steve shares more, including:
- How social listening affects student outcomes and general well-being
- How Campus Sonar uses a proactive social listening strategy
- What role artificial intelligence and machine learning play in social listening
- How to build out a social listening strategy based on your goals
- What macro and microelements exist for implementing social listening
